YUEIY Company Profile and Key Details

Yue Yuen Industrial (Holdings) Limited, an investment holding entity, operates extensively in the global footwear market, encompassing the production, promotion, and sale of athletic, sports-casual, everyday, and outdoor footwear. Its commercial activities span the People's Republic of China, other parts of Asia, the United States, Europe, and various international regions. The company serves as a crucial original design and equipment manufacturer (ODM/OEM) for a multitude of prominent international brands, including adidas, Asics, Converse, Decathlon, Merrell, Mizuno, New Balance, Nike, Puma, Reebok, Salomon, Saucony, Timberland, and XTRATUF. Furthermore, Yue Yuen distributes and retails sportswear and apparel, and manufactures leather goods, garments, sports sandals, and footwear components such as soles. By the close of 2021, its retail network in Greater China comprised 4,631 company-owned outlets and an additional 3,786 stores managed by sub-distributors. Founded in 1969, the company's main office is situated in Kwun Tong, Hong Kong.