BBW Company Profile and Key Details

Build-A-Bear Workshop, Inc. (NYSE:BBW) closed at $33.03 USD, gaining $0.05 (0.15%) from the previous close of $32.98. The stock is currently within 5% of its 52-week low $32.62 and $75.85. With a market capitalization of about $415.53 million, Build-A-Bear Workshop, Inc. is classified as a small-cap and shows market-like volatility (beta ~1.02). Key stats such as the average daily volume over the past year has been around 420.51 thousand shares, in line with its 52-week average. Headquartered in Saint Louis, MO, Build-A-Bear Workshop, Inc. operates in the Consumer Cyclical sector and the Specialty Retail industry. Led by CEO Sharon Price John, the company employs approximately 1,000 people and listed since October 28, 2004. Build-A-Bear Workshop, Inc. functions as a multi-channel vendor specializing in stuffed toys and their complementary merchandise.

Short-term trend indicators are mixed aligned (SMA20 -6.75%, SMA50 -14.63%, SMA200 -9.87%). The stock’s 14-day RSI is 35.68 (weak momentum), while the ATR of 2.52 points to higher daily volatility. The stock remains hovering near 52-week lows, trading -33.96% below its high and over 53.89% above its low. Average 10-day trading volume of 330.98 thousand shares is below the 3-month average of 435.05 thousand, indicating normal recent market interest.

Build-A-Bear Workshop, Inc. generated EPS of $4.35 over the past year. Five-year average earnings growth is 192.69%. Wall Street analysts project EPS growth of 6.96% annually over the next five years. The latest quarter delivered EPS of $1.45. The next quarter is forecast at $1.26. Next year's EPS is expected at $7.20. Analyst sentiment is bullish. Analyst rating data shows there are 2 Strong Buy ratings, 23 Buy ratings, 0 Hold ratings, 0 Sell rating and 0 Strong Sell ratings. Price targets range from $85.00 to $60.00. The high target offers 157.34% upside. The low target suggests 81.65% downside. The mean target is $69.56. This offers 110.6% upside. Build-A-Bear Workshop, Inc. earnings surprise history is a consistent trend of beating forecasts. The quarter that ended May 28, 2026, missed forecasts by 90.79%. The prior quarter beat by 2.44%. Over the last six quarters, Apple has recorded several small beats. These include 4.61% in March 13, 2025.

Build-A-Bear Workshop, Inc. has 12.95 million shares outstanding. The public float is 10.96 million shares, elevated short interest at 22.50% of float. This equals 2.74 million shares. The short ratio is 5.97 days. Institutional investors hold 113.99% of the float. Insiders own 5.61%. CANNELL CAPITAL LLC holds 1.44 million shares, Kanen David has 801.99 thousand shares and John Sharon Price has 248.66 thousand shares. Over the past six months, insider transactions show net selling. They sold 3.00 thousand shares across 1 transactions.

Build-A-Bear Workshop, Inc. trades at a P/E ratio of 7.63, slightly below the S&P 500 average, with a price-to-sales ratio of 0.8 and a price-to-book ratio of 2.65 suggesting the stock is closer to book value. The P/FCF stands at 10.65, also above market averages.

Build-A-Bear Workshop, Inc. last paid a dividend of 0.89 per share, Dividend and splits history remains an important factor for investors monitoring long-term returns. A discounted cash flow model estimates fair value at around $74.44. This means the shares are trading below this model’s fair value.

Build-A-Bear Workshop, Inc. (NYSE:BBW) shares are flat 6.09% year-to-date currently trading near 52-week highs band. Short-term momentum has been positive over the last quarter, despite recent volatility. Valuation shows Build-A-Bear Workshop, Inc. trading at a premium to the broader market with a P/E of 7.63. Analyst sentiment is bullish, with the majority of ratings in Buy territory and a mean price target of $50.18, suggesting 51.92% upside. Our AI forecast model points to short-term weakness (-1.3% over two weeks), a medium-term fall (-5.27% over three months), and a longer-term gain (27.34% over one year), with expected trading ranges indicating moderate volatility.

Our AI price prediction model suggests that Build-A-Bear Workshop, Inc. stock has strong potential for upside but may face short-term weakness followed by gains in the medium and long term. 2-Week Outlook: Projected decline of -1.3%, with price expected at $32.60 by June 23, 2026, within a range of $31.32 to $33.88 3-Month Outlook: Projected fall of -5.27%, reaching $31.29 by September 07, 2026, with a range of $30.30 to $32.40. 1-Year Outlook: Projected gain of 27.34%, with price at $42.06 by June 09, 2027, within a range of $39.22 to $44.95.