ULTA Company Profile and Key Details

Ulta Beauty, Inc. (NASDAQ:ULTA) closed at $526.53 USD, losing -$8.57 (-1.60%) from the previous close of $535.10. The stock is currently mid-range between its 52-week high and low $386.00 and $714.97. With a market capitalization of about $23.03 billion, Ulta Beauty, Inc. is classified as a large-cap and shows market-like volatility (beta ~0.89). Key stats such as the average daily volume over the past year has been around 705.48 thousand shares, in line with its 52-week average. Headquartered in Bolingbrook, IL, Ulta Beauty, Inc. operates in the Consumer Cyclical sector and the Specialty Retail industry. Led by CEO Kecia L. Steelman, the company employs approximately 20,000 people and listed since October 25, 2007. Ulta Beauty, Inc. operates as a retailer of beauty products in the United States.

Short-term trend indicators are bearishly aligned (SMA20 2.44%, SMA50 6.48%, SMA200 28.11%). The stock’s 14-day RSI is 58.16 (neutral), while the ATR of 18.76 points to higher daily volatility. The stock remains sitting in the mid-range of its 52-week band, trading -2.7% below its high and over 125.12% above its low. Average 10-day trading volume of 663.58 thousand shares is in line with the 3-month average of 717.68 thousand, indicating normal recent market interest.

Ulta Beauty, Inc. last paid a dividend of 0 per share, Dividend and splits history remains an important factor for investors monitoring long-term returns. A discounted cash flow model estimates fair value at around $534.94. This means the shares are trading near this model’s fair value.

Ulta Beauty, Inc. has 44.84 million shares outstanding. The public float is 44.67 million shares, elevated short interest at 5.13% of float. This equals 1.76 million shares. The short ratio is 2.36 days. Institutional investors hold 102.27% of the float. Insiders own 0.53%. HEILBRONN CHARLES holds 484.22 thousand shares, DiRomualdo Robert F has 223.54 thousand shares and Dillon Mary N has 51.76 thousand shares. Over the past six months, insider transactions show net selling. They sold 452.00 shares across 1 transactions.

Ulta Beauty, Inc. generated EPS of $26.09 over the past year. Five-year average earnings growth is 15.84%. Wall Street analysts project EPS growth of 7.71% annually over the next five years. The latest quarter delivered EPS of $8.01. The next quarter is forecast at $8.01. Next year's EPS is expected at $5.95. Analyst sentiment is bullish. Analyst rating data shows there are 38 Strong Buy ratings, 23 Buy ratings, 7 Hold ratings, 0 Sell rating and 5 Strong Sell ratings. Price targets range from $799.00 to $400.00. The high target offers 51.75% upside. The low target suggests -24.03% downside. The mean target is $631.37. This offers 19.91% upside. Ulta Beauty, Inc. earnings surprise history is a consistent trend of beating forecasts. The quarter that ended March 12, 2026, missed forecasts by -1.11%. The prior quarter beat by 11.5%. Over the last six quarters, Apple has recorded several small beats. These include 13.47% in December 05, 2024.

Ulta Beauty, Inc. trades at a P/E ratio of 20.44, slightly below the S&P 500 average, with a price-to-sales ratio of 1.86 and a price-to-book ratio of 8.41 trading at moderately above to book value. The P/FCF stands at 23.34, also above market averages.

Our AI price prediction model suggests that Ulta Beauty, Inc. stock has strong potential for upside but may face short-term weakness followed by gains in the medium and long term. 2-Week Outlook: Projected decline of -3.87%, with price expected at $506.14 by May 21, 2026, within a range of $492.14 to $520.02 3-Month Outlook: Projected rise of 34.14%, reaching $706.28 by August 05, 2026, with a range of $685.14 to $728.07. 1-Year Outlook: Projected gain of 11.17%, with price at $585.34 by May 07, 2027, within a range of $556.11 to $612.45.

Ulta Beauty, Inc. (NASDAQ:ULTA) shares are up 11.67% year-to-date currently trading near 52-week highs band. Short-term momentum has been positive over the last quarter, despite recent volatility. Valuation shows Ulta Beauty, Inc. trading at a premium to the broader market with a P/E of 20.44. Analyst sentiment is bullish, with the majority of ratings in Buy territory and a mean price target of $535.23, suggesting 1.65% upside. Our AI forecast model points to short-term weakness (-3.87% over two weeks), a medium-term rise (34.14% over three months), and a longer-term gain (11.17% over one year), with expected trading ranges indicating moderate volatility.