PLNT Company Profile and Key Details

Short-term trend indicators are mixed aligned (SMA20 -3.92%, SMA50 -11.6%, SMA200 -11.12%). The stock’s 14-day RSI is 32.07 (weak momentum), while the ATR of 2.84 points to higher daily volatility. The stock remains sitting in the mid-range of its 52-week band, trading -19.97% below its high and over 4.43% above its low. Average 10-day trading volume of 1.55 million shares is in line with the 3-month average of 1.48 million, indicating normal recent market interest.

Planet Fitness, Inc. (NYSE:PLNT) closed at $91.61 USD, gaining $1.00 (1.10%) from the previous close of $90.61. The stock is currently within 5% of its 52-week low $87.72 and $114.47. With a market capitalization of about $7.72 billion, Planet Fitness, Inc. is classified as a mid-cap and shows market-like volatility (beta ~1.24). Key stats such as the average daily volume over the past year has been around 1.55 million shares, in line with its 52-week average. Headquartered in Hampton, NH, Planet Fitness, Inc. operates in the Consumer Cyclical sector and the Leisure industry. Led by CEO Colleen Keating, the company employs approximately 4,173 people and listed since August 06, 2015. Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand.

Planet Fitness, Inc. last paid a dividend of 0 per share, Dividend and splits history remains an important factor for investors monitoring long-term returns. A discounted cash flow model estimates fair value at around $108.36. This means the shares are trading below this model’s fair value.

Planet Fitness, Inc. has 83.92 million shares outstanding. The public float is 78.88 million shares, elevated short interest at 7.25% of float. This equals 5.33 million shares. The short ratio is 4.52 days. Institutional investors hold 117.8% of the float. Insiders own 0.35%. Keating Colleen holds 105.34 thousand shares, LIVELY DORVIN D has 54.67 thousand shares and BENSON CRAIG R has 35.00 thousand shares.

Planet Fitness, Inc. generated EPS of $2.45 over the past year. Five-year average earnings growth is 7.33%. Wall Street analysts project EPS growth of 18.03% annually over the next five years. The latest quarter delivered EPS of $0.70. The next quarter is forecast at $0.79. Next year's EPS is expected at $13.38. Analyst sentiment is bullish. Analyst rating data shows there are 10 Strong Buy ratings, 10 Buy ratings, 4 Hold ratings, 0 Sell rating and 0 Strong Sell ratings. Price targets range from $140.00 to $82.00. The high target offers 52.82% upside. The low target suggests -10.49% downside. The mean target is $117.67. This offers 28.45% upside. Planet Fitness, Inc. earnings surprise history is a mixed track record. The quarter that ended November 06, 2025, missed forecasts by -2.36%. The prior quarter beat by 8.86%. Over the last six quarters, Apple has recorded several small beats. These include -14.0% in August 06, 2024.

Planet Fitness, Inc. trades at a P/E ratio of 37.18, slightly above the S&P 500 average, with a price-to-sales ratio of 5.99 and a price-to-book ratio of -39.29 indicating negative book value, which may reflect financial stress. The P/FCF stands at 38.05, also above market averages.

Our AI price prediction model suggests that Planet Fitness, Inc. stock has strong potential for upside but may face short-term weakness followed by gains in the medium and long term. 2-Week Outlook: Projected decline of -7.76%, with price expected at $84.50 by February 19, 2026, within a range of $82.65 to $86.33 3-Month Outlook: Projected fall of -48.19%, reaching $47.46 by May 06, 2026, with a range of $45.07 to $49.45. 1-Year Outlook: Projected gain of 14.65%, with price at $105.03 by February 05, 2027, within a range of $100.17 to $109.30.

Planet Fitness, Inc. (NYSE:PLNT) shares are down -10.54% year-to-date currently trading near 52-week highs band. Short-term momentum has been positive over the last quarter, despite recent volatility. Valuation shows Planet Fitness, Inc. trading at a premium to the broader market with a P/E of 37.18. Analyst sentiment is mixed, with the majority of ratings in Neutral territory and a mean price target of $92.89, suggesting 1.4% upside. Our AI forecast model points to short-term weakness (-7.76% over two weeks), a medium-term fall (-48.19% over three months), and a longer-term gain (14.65% over one year), with expected trading ranges indicating moderate volatility.