LAMR Company Profile and Key Details

Lamar Advertising Company (NASDAQ:LAMR) closed at $126.79 USD, gaining $0.03 (0.02%) from the previous close of $126.76. The stock is currently mid-range between its 52-week high and low $99.84 and $134.63. With a market capitalization of about $12.86 billion, Lamar Advertising Company is classified as a large-cap and shows market-like volatility (beta ~1.25). Key stats such as the average daily volume over the past year has been around 493.30 thousand shares, volume is running light vs its 52-week average. Headquartered in Baton Rouge, LA, Lamar Advertising Company operates in the Real Estate sector and the REIT - Specialty industry. Led by CEO Sean E. Reilly, the company employs approximately 3,500 people and listed since August 02, 1996. Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with over 352,000 displays across the United States and Canada.

Short-term trend indicators are bearishly aligned (SMA20 -2.23%, SMA50 0.84%, SMA200 4.86%). The stock’s 14-day RSI is 45.04 (neutral), while the ATR of 2.29 points to moderate volatility. The stock remains sitting in the mid-range of its 52-week band, trading -5.64% below its high and over 27.24% above its low. Average 10-day trading volume of 518.15 thousand shares is in line with the 3-month average of 478.03 thousand, indicating normal recent market interest.

Lamar Advertising Company last paid a dividend of 4.65 per share, this equals a trailing yield of roughly 4.82%. Dividend and splits history remains an important factor for investors monitoring long-term returns. A discounted cash flow model estimates fair value at around $152.18. This means the shares are trading below this model’s fair value.

Lamar Advertising Company generated EPS of $4.25 over the past year. Five-year average earnings growth is -1.0%. Wall Street analysts project EPS growth of 21.38% annually over the next five years. The latest quarter delivered EPS of $1.40. The next quarter is forecast at $1.57. Next year's EPS is expected at $10.17. Analyst sentiment is neutral. Analyst rating data shows there are 0 Strong Buy ratings, 1 Buy ratings, 6 Hold ratings, 0 Sell rating and 0 Strong Sell ratings. Price targets range from $145.00 to $119.00. The high target offers 14.36% upside. The low target suggests -6.14% downside. The mean target is $129.00. This offers 1.74% upside. Lamar Advertising Company earnings surprise history is a mixed track record. The quarter that ended November 06, 2025, missed forecasts by -34.58%. The prior quarter beat by 3.26%. Over the last six quarters, Apple has recorded several small beats. These include -35.27% in August 08, 2024.

Lamar Advertising Company has 86.80 million shares outstanding. The public float is 84.86 million shares, elevated short interest at 10.22% of float. This equals 4.99 million shares. The short ratio is 12.25 days. Institutional investors hold 102.53% of the float. Insiders own 2.15%. WEINBERG ELI J holds 8.32 million shares, SPO ADVISORY CORP has 7.84 million shares and REILLY KEVIN P JR has 198.25 thousand shares. Over the past six months, insider transactions show net selling. They sold 7.18 thousand shares across 1 transactions.

Lamar Advertising Company trades at a P/E ratio of 29.55, slightly below the S&P 500 average, with a price-to-sales ratio of 5.72 and a price-to-book ratio of 12.27 reflecting a rich premium to book value. The P/FCF stands at 16.9, also above market averages. Compared to sector medians, Lamar Advertising Company P/S is trading rich, and the P/B is far higher than peers, underscoring the brand and earnings power premium investors assign to the stock.

Our AI price prediction model suggests that Lamar Advertising Company stock has strong potential for upside but may face short-term weakness followed by gains in the medium and long term. 2-Week Outlook: Projected decline of -3.48%, with price expected at $122.38 by January 06, 2026, within a range of $119.96 to $124.83 3-Month Outlook: Projected rise of 0.32%, reaching $127.19 by March 23, 2026, with a range of $123.15 to $130.98. 1-Year Outlook: Projected gain of 5.54%, with price at $133.82 by December 23, 2026, within a range of $130.91 to $137.12.

Lamar Advertising Company (NASDAQ:LAMR) shares are flat 4.15% year-to-date currently trading near 52-week highs band. Short-term momentum has been positive over the last quarter, despite recent volatility. Valuation shows Lamar Advertising Company trading at a premium to the broader market with a P/E of 29.55. Analyst sentiment is bullish, with the majority of ratings in Buy territory and a mean price target of $103.55, suggesting -18.33% downside. Our AI forecast model points to short-term weakness (-3.48% over two weeks), a medium-term rise (0.32% over three months), and a longer-term gain (5.54% over one year), with expected trading ranges indicating moderate volatility.