ZETA Company Profile and Key Details

Zeta Global Holdings Corp. provides a sophisticated, data-driven cloud platform globally, empowering enterprises with advanced consumer intelligence and automated marketing software. Its core offering, the Zeta Marketing Platform (ZMP), processes billions of diverse data points—both structured and unstructured—to predict consumer intent through advanced machine learning algorithms and an extensive, opted-in industry dataset for seamless omnichannel marketing. Complementing this, the Consumer Data Platform (CDP) integrates, analyzes, and distills disparate data to form a unified view of individual consumers, detailing their identity, profile characteristics, behaviors, and purchase inclinations. The company also offers specialized product suites, such as "Opportunity Explorer" and "CDP+," designed to consolidate multiple internal and external data feeds and organize information to meet specific needs and performance targets. Zeta Global Holdings Corp. was founded in 2007 and is headquartered in New York, New York.