On Holding AG (ONON) received a ‘Hold’ rating from Sam Poser at Williams Trading on January 9, 2026, accompanied by a price target of $55. This decision denotes a cautious outlook for investors, suggesting that while the stock may have upside potential, immediate catalysts may be limited.
Recent Price Action
As of the latest trading sessions, ONON’s stock is priced at $49.12, reflecting a decline of $1.51, or approximately 2.98%. The company’s volatility is underscored by its beta of 2.155, indicating greater fluctuation than the broader market. Over the past week, the stock performance has hovered near its 52-week low of $42.87, down from a 52-week high of $72.43—a reduction of $23.31. The trading volume of 6,440,373 shares slightly missed the average of 6,654,466 shares. This suggests cautious investor sentiment, indicative of broader market conditions that continue to weigh on growth-oriented stocks in the sector.
Historical Performance
Analyzing ONON’s historical performance reveals mixed results. Over the last 30 days, the stock achieved a modest gain of 5.17%, while quarterly returns improved significantly with a 21.39% increase. However, a longer 12-month horizon shows a decline of 8.56%, pointing to challenges that persist for investors despite recent positive momentum. Weekly volatility stands at 3.95%, compounded by a lower monthly volatility of 3.05%. Comparatively, the stock’s average volume over 10 days is 4,663,198, indicating a slight uptick in trading interest but below its three-month average of 6,564,310. This performance underscores the need for cautious evaluation when considering potential investment in ONON.
Earnings Analysis
In terms of earnings, ONON surprised analysts with a recent report showing earnings per share (EPS) of $0.54, significantly exceeding initial estimates of $0.34. This surprise of over 58% is especially notable given the prior quarter, where the company reported an EPS loss of $0.11 against an estimate of $0.2411, resulting in a considerable negative surprise of nearly 146%. This recent earnings report indicates improved operational performance and quality, which could bolster investor confidence moving forward.
Consensus Ratings
The consensus rating for ONON remains constructive, with a total of 21 ratings compiled in the last 90 days—19 of which are ‘Buy’ and 2 marked ‘Hold’. Notably, there have been no ‘Sell’ ratings assigned, underscoring robust confidence among analysts. The average price target stands at $61.33, with a low estimate of $50 and a high of $85. This disparity in target price signifies continued optimism about ONON’s growth trajectory, notwithstanding the Hold rating adjustment.
Stock Grading and Fundamental View
The Stocks Telegraph Grade for On Holding AG is set at 50, reflecting a mixed outlook based on its financial health and market position. This score illustrates that while the company faces some challenges, it also has potential underpinnings, such as innovative product offerings and a growing market presence. Investors should note that the grading implies that ONON is being labeled neither as a top-tier growth stock nor as an outright risk.
Conclusion
In summary, On Holding AG presents a unique opportunity for investors interested in a growth-oriented stock within the footwear and athletic apparel sector. Its recent rating change reflects a balanced perspective on its current market situation, making it more suited for long-term holders who can ride out volatility. The earnings surprise offers a glimmer of hope for improvement, yet the mixed overall performance necessitates a cautious approach. Investors should remain vigilant about market trends and potential headwinds accompanying this stock, but those looking for exposure to innovative growth in active lifestyle products may find ONON worth watching closely.


