Eric Serotta

Q: What is Eric Serotta's success rate?

Eric Serotta currently has a success rate of 94.

Q: What is the average return of Eric Serotta's calls?

Their stock ratings have generated an average return of 10.215583885319647.

Morgan Stanley | Consumer Defensive

Eric Serotta is an analyst from Morgan Stanley specializing in the Consumer Defensive sector. Ranked #1479 out of 4553 analysts, they have issued 15 stock ratings with a success rate of 94.00% and an average return of 10.22%.

With 15 ratings to date, Eric Serotta is beginning to establish credibility in the Consumer Defensive sector. They have achieved a success rate of 94.00% and an average return of 10.22%, highlighting promising potential as their track record develops further.

#1479

Out of 4553

Total Ratings

+94.00%

Success Rate

+10.22%

Average Return

Recent Ratings Analysis

COCO

Hold

Feb 24, 2026

Target

$57.00

Current

$55.07

Performance

-0.31%

Eric Serotta rated COCO as Equal-Weight on Feb 24, 2026, setting a price target of 57. The Hold stance appears justified, as shares hovered around 55.07 with a -0.31% move.

FRPT

Buy

Feb 24, 2026

Target

$90.00

Current

$79.63

Performance

-1.56%

On Feb 24, 2026, FRPT was given a Overweight rating by Eric Serotta, with a target price of 90. The stock traded sideways with a -1.56% move, keeping the bullish thesis unresolved.

PRMB

Buy

Jan 05, 2026

Target

$28.00

Current

$19.63

Performance

17.83%

PRMB received a Overweight rating from Eric Serotta on Jan 05, 2026, aiming for 28. Momentum has favored the Buy call, with shares climbing from 19.63 to 19.63, rewarding those who trusted the recommendation.

CELH

Buy

Sep 30, 2025

Target

$70.00

Current

$50.61

Performance

-11.97%

On Sep 30, 2025, Eric Serotta published a Overweight outlook on CELH, with a target of 70. Market action contradicted the Buy thesis, as shares slipped to 50.61.

MO

Hold

Jul 31, 2025

Target

$62.00

Current

$69.70

Performance

12.53%

Eric Serotta on Jul 31, 2025 assigned MO a Equal-Weight rating, with a price target of 62. Shares outperformed expectations, climbing 12.53% despite the neutral view.

SAM

Hold

Jul 25, 2025

Target

$250.00

Current

$217.76

Performance

1.28%

On Jul 25, 2025, Eric Serotta reaffirmed SAM with a In-Line rating, targeting 250. The neutral call matched muted market action of 1.28%.

PM

Buy

Jan 16, 2025

Target

$140.00

Current

$189.80

Performance

58.43%

PM was rated Overweight by Eric Serotta on Jan 16, 2025, with a price objective of 140. A bullish response from the market helped close the gap of -49.80 to the target.

Frequency Asked Questions

Who is Eric Serotta?

Eric Serotta is an analyst from Morgan Stanley specializing in the Consumer Defensive sector.

What is Eric Serotta's success rate?

Eric Serotta currently has a success rate of +94.00%.

How many ratings has Eric Serotta issued?

Eric Serotta has issued 15 stock ratings so far.

What is the average return of Eric Serotta's calls?

Their stock ratings have generated an average return of +10.22%.

What is Eric Serotta's ranking?

Eric Serotta is ranked #1479 out of 4553 analysts.

What types of ratings does Eric Serotta give?

Their ratings include Buy, Hold, and Sell recommendations, depending on the stock’s outlook.

How can I follow Eric Serotta?

You can follow Eric Serotta by clicking the "Follow Analyst" button on this page to receive updates on their stock calls.

What is the most recent rating by Eric Serotta?

Their latest rating was a Hold on COCO issued on 2026-02-24.